Resume

 Los Angeles, CA 90045 ● (509) 991-1599 ● katherinemeyer24@gmail.com

EDUCATION

Loyola Marymount University - Los Angeles, CA

Bachelor in Business Administration, Marketing

May 2021

Institute for American Universities - Aix en Provence, France

Study Abroad (Fine Arts, International Business, French)

2020

PROFESSIONAL EXPERIENCE

Adapté - Los Angeles, CA

Freelance Marketing Strategist (Ongoing)

September 2022 - Present

  • Email Marketing: Create campaigns and flow strategy with Klaviyo

  • Content: Curate images for cross-marketing strategy across social, e-commerce, and lifestyle

  • Production: Assist with set production and capture and edit BTS material for social and performance marketing

Andine - Los Angeles, CA

Marketing and E-Commerce Specialist

September 2023 - November 2023

  • Creative Production: Prepped shoot components, assisted with on-site production, retouched selects

  • Marketing: Built campaign strategy & direction for rebranding, email marketing and paid social management

  • E-Commerce: Managed and optimized the brand’s Shopify

Initiative Media Group - Los Angeles, CA

Associate Communications Designer

May 2022 - September 2023

  • Media Planning: Managed budgets and developed campaign digital media plans utilizing various partners

  • Targeting/Analytics: Curated campaign strategies and parameters for targeting based on consumer data

Insomniac Music Group - Los Angeles, CA

Freelance Consultant

May 2022 - July 2022

  • Marketing: Preparation of pop-up marketing activation

  • Production & Inventory: Assisted in building out Insomniac brand pop-up

K2 - Louis Vuitton Cruise Show After Party ‘22 - San Diego, CA

Freelance Assistant

May 2022

  • Vendor Management: Sourced, booked, and managed vendors for event

  • Production: Assisted in coordinating event logistics and venue preparation/curation

Snoop Dogg’s Clothing - Los Angeles, CA

Freelance Digital Marketing/Event Coordinator

February 2022

  • Marketing/E-Commerce: Built email campaigns, created content, assisted with site/social management

  • Production: Assisted with producing store opening marketing activation

Quincy Jones Productions - Los Angeles, CA

Artist Management Intern

May 2019 - August 2019

  • Research: Identified venues, sponsors, and opportunities for artists

  • Marketing: Social media coordination and planning, artist branding strategy

SKILLS

  • Adobe Creative Suite, Google Ads Search, Google Analytics, Klaviyo, Square, Shopify, AdIntel, MediaTools